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Pricing decisions and marketing policy / by Kristian S.Palda.

Material type: Text

TextSeries: Foundation of marketing series, NULL. Foundation of marketing series, NULL.Publisher: New Delhi : Prentice Hall of India , 1971Description: x,116p. : tables,pictures ; 23cm.Subject(s): MARKETING MANAGEMENTDDC classification: 658.816

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Item type	Current location	Call number	Copy number	Status	Date due	Barcode
Books	Central Library Old Stack Room	658.816 PAL/P (Browse shelf)	1	Available		6381

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Previous	658.812 SHA/C Customer relationship management : a strategic perpective /	658.816 IRE/P Product differintiation and non-price competition /	658.816 IRE/P Product differintiation and non-price competition /	658.816 PAL/P Pricing decisions and marketing policy /	658.816 YOU/P Pricing decisions : a practical guide to interdevisional transfer pricing policy /	658.82 GUI/A Advertising management : with integrated brand promotion (with CD) /	658.82 GUI/A Advertising management : with integrated brand promotion (with CD) /	Next

Includes index

6381 Rs.9.50

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