Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


Palda, Kristian S .

Pricing decisions and marketing policy / by Kristian S.Palda. - New Delhi : Prentice Hall of India , 1971. - x,116p. : tables,pictures ; 23cm . - Foundation of marketing series, NULL NULL; . - Foundation of marketing series, NULL NULL; .

Includes index

Rs.9.50 (Pb)

MARKETING MANAGEMENT

658.816 / PAL/P

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