Integrated advertising, promotion, and marketing communications / by Kenneth E. Clow, Donald Baack.
By: Clow, Kenneth E.
Contributor(s): Baack, Donald.
Material type:
TextPublisher: New Delhi : Prentice Hall of India , 2007Edition: 3rd ed.Description: xix,515p. : illus.,figs.,tables ; 27cm.Subject(s): ADVERTISMENTDDC classification: 659.113
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Central Library Reading Room (Library Annex) | 659.113 CLO/I (Browse shelf) | 1 | Not For Loan | 70265 | |
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Central Library Reading Room (Library Annex) | 659.113 CLO/I (Browse shelf) | 2 | Not for loan | 70266 | |
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Central Library Reading Room (Library Annex) | 659.113 CLO/I (Browse shelf) | 3 | Not For Loan | 70267 | |
Books
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Central Library Old Stack Room | 659.113 CLO/I (Browse shelf) | 4 | Available | 70268 | |
Books
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Central Library Old Stack Room | 659.113 CLO/I (Browse shelf) | 5 | Available | 70269 |
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Includes index
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