Global marketing management / Warren J Keegan.
By: Keegan, Warren J.
Material type:
TextPublisher: Delhi : Dorling kindersley (India) , 2007Edition: 7th ed.Description: 643p. : ills.,figs.,tables ; 23cm.Subject(s): MARKETING MANAGEMENTDDC classification: 658.8
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Includes index
68802 RS275.00
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