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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar

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Roy, Kisholoy.

Brand management (an Indian perspective) / Kisholoy Roy. - / . - Delhi : Vrinda Publications , 2012. - viii,585p. : Charts,diags.,picts. ; 22cm 1 CD .

Includes index

ISBN: 9788182814097 RS300.00

Subjects--Index Terms: MARKETING MANAGEMENT

Dewey Class. No.: 658.827 / ROY/B

VIDYASAGAR UNIVERSITY
Rangamati, Midnapore,

West Bengal 721102,Phone- 03222 - 276556 (Extn - 444)

Email: librarian@vidyasagar.ac.in
Website: http://vidyasagar.ac.in/

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