| 000 | 00697nam a22002174a 4500 | ||
|---|---|---|---|
| 999 |
_c51551 _d51551 |
||
| 003 | IN-MiVU | ||
| 005 | 20240520132159.0 | ||
| 008 | 150616s2013 ii a gr b001 0 eng u | ||
| 020 |
_a9788120346369 _cRs.295.00 _q(Pbk) |
||
| 040 |
_aMAIN _beng _cIN-MiVU |
||
| 082 | 0 | 4 |
_221st _a658.5 _bCHI/P |
| 100 | 1 |
_aChitale, A. K. _eauthor |
|
| 245 | 1 | 0 |
_aProduct policy and brand management : _b text and cases / _cby A.K. Chitale and Ravi Gupta |
| 250 | _a2nd ed. | ||
| 260 | 3 |
_aNew Delhi : _bPHI Learning , _c2013. |
|
| 300 |
_axvi , 290p. : _bfigures, tables,ills ; _c24cm. |
||
| 504 | _aincludes index. | ||
| 650 | 0 | _a PRODUCT MANAGEMENT | |
| 700 | 1 |
_aGupta , Ravi _ejoint author |
|
| 942 |
_cBK _2ddc |
||