| 000 | 00739cam a2200289ua 4500 | ||
|---|---|---|---|
| 001 | 36680 | ||
| 005 | 20171214165120.0 | ||
| 007 | ta | ||
| 008 | 100727s2010 Ma a g b000 u eng u | ||
| 020 | _cRS280.00 (Pb) | ||
| 040 | _aMAIN | ||
| 041 | 1 |
_aeng _hNULL |
|
| 044 | _aMa | ||
| 082 | 1 | 4 |
_a659.1 _bGUP/A |
| 100 | 1 | _aGupta, A.S. | |
| 245 | 1 | 0 |
_aAdvertising and sales promotion :concepts and strategies / _cby A.S. Gupta. |
| 250 |
_a3rd ed. / _b. |
||
| 260 |
_aPune : _bEverest Publishing House , _c2010. |
||
| 300 |
_a407p. : _bfigures ; _c25cm _eCD . |
||
| 365 | _aRS280.00 | ||
| 504 | _aIncludes index | ||
| 653 | 0 | _aADVERTISING | |
| 942 | _cBK | ||
| 999 |
_c36358 _d36358 |
||