| 000 | 00739cam a2200265ua 4500 | ||
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| 005 | 20171214165025.0 | ||
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| 008 | 100517s2009 a g b000 u eng u | ||
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_a9788131722367 _cRS499.00 |
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| 040 | _aMAIN | ||
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_aeng _hNULL |
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| 044 | _a | ||
| 082 | 1 | 4 |
_a658.8342 _bKUM/C |
| 100 | 1 | _aKumar, S Ramesh. | |
| 245 | 1 | 0 |
_aConsumer behaviour and branding : concepts, readings and cases the Indian context / _cby S Ramesh Kumar. |
| 250 |
_a / _b. |
||
| 260 |
_aDelhi : _bPearson Education Asia , _c2009. |
||
| 300 |
_axiii, 607p. : _bfigures ; _c25cm _e1 CD . |
||
| 365 | _aRS499.00 | ||
| 504 | _aIncludes index | ||
| 653 | 0 | _aCONSUMER BEHAVIOUR | |
| 942 | _cBK | ||
| 999 |
_c35069 _d35069 |
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