000 00774cam a2200289ua 4500
001 31417
005 20171214164734.0
007 ta
008 091125s2007 De a g b000 u eng u
020 _cRS175.00 (Pb)
040 _aMAIN
041 1 _aeng
_hNULL
044 _aDe
082 1 4 _a658.812
_bMUK/C
100 1 _aMukerjee, Kaushik.
245 1 0 _aCustomer relationship management: a strategic approach to marketing /
_cby Kaushik Mukerjee.
250 _a /
_b.
260 _aNew Delhi :
_bPrentice Hall of India ,
_c2007.
300 _a170p. :
_bTable and figures ;
_c24cm .
365 _aRS175.00
504 _aIncludes index
653 0 _aCUSTOMER RELATIONS
942 _cBK
999 _c31095
_d31095