000 00638cam a2200229ua 4500
001 14782
005 20171214163628.0
007 ta
008 030626s2000 IN a g b000 u u
020 _a8170368839
_c395
040 _aMAIN
044 _aIN
082 1 4 _a658.8
_bCHA/N
100 1 _aChaston, Ian .
245 1 0 _aNew marketing strategies : evolving flexible processes to fit market circumstance /
_cIan Chaston.
260 _aNew delhi :
_bResponse Books ,
_c2000.
300 _avii,199p. :
_billus.,figs., tables ;
_c25cm .
365 _a395
504 _aIncludes Index
653 0 _aMARKETING MANAGEMENT
942 _cBK
999 _c14462
_d14462