Nair, Suja R..

Consumer behaviour and marketing research (text and cases) / Suja R. Nair. - / . - Mumbai : Himalaya Publishing House , 2005, rep. 2013. - various pagination : tables, figures ; 23cm .

includes bibliographical references

9789350970959 RS450.00

CONSUMER BEHAVIOUR MARKETING RESEARCH

658.8342 / NAI/C