TY  - BOOK
AU  - Kapoor,Ramneek
AU  - Paul,Justin  .
AU  - Halder,Biplab  .
TI  - Services marketing : concepts and practices / 
SN  - 9780070700697
U1  - 658.8 
PY  - 2011///
CY  - New Delhi : 
PB  - Tata McGraw Hill Education , 
KW  - SERVICES MARKETING
N1  - includes index
ER  -