TY  - BOOK
AU  - Verma,Harsh V..
TI  - Services marketing : text and cases / 
SN  - 9788131754474
U1  - 658.8 
PY  - 2012///
CY  - Delhi : 
PB  - Pearson Education Asia , 
KW  - SERVICES MARKETING
N1  - includes index
ER  -