Boyce, John. <br/><br/>
Marketing research /  
John Boyce. 
 - 2nd ed. /   . 
 - New Delhi :   Tata McGraw Hill Education ,   2011. 
 - xvi,597p. :   ills. ;   23cm .  
<br/><br/>includes index 
<br/><br/><label>ISBN: </label>9780074714218  RS570.00 
<br/><br/><label>Subjects--Index Terms: </label>MARKETING RESEARCH 
<br/><br/><label>Dewey Class. No.: </label>658.83  / BOY/M