Lilien, Gary L. <br/><br/>
Marketing models /  
Gary L.Lilien. 
 - /   . 
 - New Delhi :   PHI Learning ,   2011. 
 - xv,803p. :   diags.figs. ;   23cm.  1 CD .  
<br/><br/>Includes bibliography,index 
<br/><br/><label>ISBN: </label>9788120314757  RS450.00 
<br/><br/><label>Subjects--Index Terms: </label>MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.8  / LIL/M