Green, Paul E. <br/><br/>
Research for marketing decisions /  
Paul E Green,Donald S Tull and Gerald Albaum. 
 - 5th ed /   . 
 - New Delhi :   PHI Learning ,   2009. 
 - xii,784p. :   figs.,tables etc ;   25cm  1 CD .  
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>9788120307575  RS450.00 
<br/><br/><label>Subjects--Index Terms: </label>DECISION MAKING-FINANCE;MANAGEMENT- DECISION MAKING 
<br/><br/><label>Dewey Class. No.: </label>658.15072  / GRE/R