Vilanilam, J V. <br/><br/>
Advertising basics! : a resource guide for beginners /  
by J V Vilanilam and A.K. Varghese. 
 - /   . 
 - New Delhi :   Response Books ,   2004. 
 - vii, 200p. :   ills. ;   24cm .  
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>9780761998105  RS395.00 
<br/><br/><label>Subjects--Index Terms: </label>ADVERTISING 
<br/><br/><label>Dewey Class. No.: </label>659.1  / VIL/A