TY  - BOOK
AU  - Cambie,Silvia
AU  - Ooi,Yang-May  .
TI  - International communications strategy : developments in cross-cultural communications, PR and social media / 
SN  - 9780749460709
U1  - 659.2 
PY  - 2009///
CY  - New Delhi : 
PB  - Kogan Page , 
KW  - INTERCULTURAL COMMUNICATION
KW  - SOCIAL MEDIA
KW  - PUBLIC RELATIONS
KW  - LEADERSHIP
N1  - Includes bibliographical references and index
ER  -