Cambie, Silvia. <br/><br/>
International communications strategy : developments in cross-cultural communications, PR and social media /  
by Silvia Cambie and Yang-May Ooi. 
 - /   . 
 - New Delhi :   Kogan Page ,   2009. 
 - xvii,222p. :   ills. ;   23cm .  
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780749460709  RS 395.00 
<br/><br/><label>Subjects--Index Terms: </label>INTERCULTURAL COMMUNICATION SOCIAL MEDIA PUBLIC RELATIONS LEADERSHIP 
<br/><br/><label>Dewey Class. No.: </label>659.2  / CAM/I