TY - BOOK AU - Bland,Michael AU - Theaker,Alison . AU - Wragg,David . TI - Effective media relations : how to get results / T2 - P R in practical series, SN - 9788175543362 U1 - 302.23 PY - 2008/// CY - NewDelhi : PB - Kogan Page , KW - MASS MEDIA N1 - Includes bibliographical references and index ER -