Mishra, Bidhu Bhusan. Retail marketing / by Bidhu Bhusan Mishra and Manit Mishra. - / . - Delhi : Vrinda Publications , 2010. - 270p. : figures ; 24cm CD . Includes index ISBN: 9788182811331 RS200.00 Subjects--Index Terms: RETAIL MARKETING Dewey Class. No.: 381.1 / MIS/R