Gupta, Vipin. <br/><br/>
Business policy and strategic management : concepts and applications /  
by Vipin Gupta, Kamala Gollakota and R. Srinivasan. 
 - Rev 2nd ed /   . 
 - New Delhi :   PHI Learning ,   2009. 
 - 575p. :   figures ;   25cm .  
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>9788120332447  RS375.00 
<br/><br/><label>Subjects--Index Terms: </label>BUSINESS POLICY 
<br/><br/><label>Dewey Class. No.: </label>658.11  / GUP/B