Stafford, Marla R. <br/><br/>
Advertising, promotion, and new media /  
edited by Marla R. Stafford and Ronald J. Faber. 
 - /   . 
 - New Delhi :   Prentice Hall of India ,   2005. 
 - 380p. :   figures ;   23cm .  
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>812032739X  RS295.00 
<br/><br/><label>Subjects--Index Terms: </label>ADVERTISING 
<br/><br/><label>Dewey Class. No.: </label>659.1  / STA/A