TY  - BOOK
AU  - Prahalad,C K.
AU  - Krishnan,M.S..
TI  - The new age of innovation : driving cocreated value through global networks / 
SN  - 9780070248618
U1  - 658.4063 
PY  - 2008///
CY  - New Delhi : 
PB  - Tata McGraw-Hill Publishing , 
KW  - EXECUTIVE MANAGEMENT
N1  - Includes index
ER  -