Verma, Harsh. <br/><br/>
Services marketing : text & cases /  
by Harsh Verma. 
 - /   . 
 - England :   Pearson Education ,   2009. 
 - 470p. :   figures ;   27cm  1 CD .  
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>9788177586732  RS350.00 
<br/><br/><label>Subjects--Index Terms: </label>SERVICES MARKETING 
<br/><br/><label>Dewey Class. No.: </label>658.8  / VES/S