TY  - BOOK
AU  - Kotlar,Philip
AU  - Armstrong,Gary  .
TI  - Principles of marketing / 
SN  - 9788131715475
U1  - 658 
PY  - 2008///
CY  - Delhi : 
PB  - Pearson education , 
KW  - MARKETING MANAGEMENT
N1  - Includes index
ER  -