Blackwell, Roger D. Consumer behavior / by Roger D. Blackwell, Paul W. Miniard and James F. Engel. - / . - New Delhi : Cengage Learning India , 2006. - 784p. : figures ; 25cm 1 CD . Includes index ISBN: 9788131505243 RS429.00 Subjects--Index Terms: CONSUMER BEHAVIOR Dewey Class. No.: 658.8342 / BLA/C