TY  - BOOK
AU  - Evans,Joel R..
AU  - Berman,Barry  .
TI  - Marketing management / 
SN  - 9788131508077
U1  - 658.8 
PY  - 2007///
CY  - New Delhi : 
PB  - Cengage Learning India , 
KW  - MARKETING MANAGEMENT
N1  - Includes index
ER  -