TY  - BOOK
AU  - Kotlar,Philip
AU  - Armstrong,Gary  .
TI  - Principles of marketing / 
SN  - 9788120332928
U1  - 658.8 
PY  - 2008///
CY  - New Delhi : 
PB  - Prentice Hall of India , 
KW  - MARKETING
N1  - Includes index
ER  -