TY  - BOOK
AU  - Bhattacharjee,C.
TI  - Services marketing : concepts, planning and implementation / 
SN  - 8174464778
U1  - 658.8 
PY  - 2006///
CY  - New Delhi : 
PB  - Excel Books , 
KW  - MARKETING
N1  - Includes index
ER  -