Gosney, John W. Customer relationship management essentials / by John W.Gosney and Thomas P.Boehm. - / . - New Delhi : Prentice Hall of India , 2003. - 234p. : Table and figures ; 24cm . Includes index ISBN: 9788120318090 RS195.00 Subjects--Index Terms: CUSTOMER RELATIONS Dewey Class. No.: 658.812 / GOS/C