Panwar, J S. <br/><br/>
Beyond consumer marketing: sectoral marketing and emerging trends /  
J S Panwar. 
 - /   . 
 - New Delhi :   Response Books ,   2004. 
 - xx,487p. :   ills.,tables ;   18cm .  
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>8178293978  Rs. 495.00 
<br/><br/><label>Subjects--Index Terms: </label>MARKETING-INDIA 
<br/><br/><label>Dewey Class. No.: </label>381.0954  / PAN/B