Cateora, Philip R. <br/><br/>
International marketing /  
by Philip R Cateora. 
 - 12th ed /   . 
 - New Delhi :   Tata McGraw-Hill Publishing ,   2006. 
 - xxxiii,697p. :   ills.,maps.,tables ;   25cm .  
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>0070598797  Rs. 460.00 
<br/><br/><label>Subjects--Index Terms: </label>EXPORT MARKETING  
<br/><br/><label>Dewey Class. No.: </label>658.848  / CAT/I