TY  - BOOK
AU  - McCarthy,Daniel  .
AU  - Minichiello,Robert  .
AU  - Curran,Joseph R.
TI  - Business policy and strategy : concepts and readings / 
T2  - The irwin series in management and the behavioural sciences, 
U1  - 658.4012 
PY  - 1988///
CY  - Illinois : 
PB  - Richard D.Irwin , 
KW  - MANAGEMENT,BUSINESS STRATEGY
ER  -