Lavine, John M  . <br/><br/>
Managing media organisations : effective leadership of the media /  
John M.Lavine and daniel B.wackman. 
 - New York :   Longman ,   1988. 
 - x,454p. ;   24cm. 
 - Longman series in public communication,   NULL  NULL; .
 - Longman series in public communication,   NULL  NULL; .
<br/><br/>Includes bibliography and index 
<br/><br/><label>ISBN: </label>0582286344  UKP 19.95 
<br/><br/><label>Subjects--Index Terms: </label>MEDIA-ORGANISATION 
<br/><br/><label>Dewey Class. No.: </label>659  / LAV/M