Cherunilam, Francis. Strategic management : a book on business policy / corporate planning / Francis Cherunilam. - 4th rev. ed / . - Mumbai : Himalaya Publishing House , 2004. - iv ,243p. : ill.,tables ; 24cm . ISBN: 8178669056 Rs.155.00 Subjects--Index Terms: STRATEGIC PLANNING Dewey Class. No.: 658.4012 / CHE/S