Services marketing:text and cases / Harsh V. Verma.
By: Verma, Harsh V.
Material type:
TextPublisher: New Delhi: Pearson Education Asia, 2011Edition: 2nd ed.Description: xvi, 660 p.: ill.; 28 x 22 cm.ISBN: 9788131754474.Subject(s): MARKETING - SERVICESDDC classification: 658.8
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Central Library Library Annex (Ground Floor) | 658.8 VER/S (Browse shelf) | 1 | Available | 3520 | 113200 | |
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Books
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Central Library Library Annex (Ground Floor) | 658.8 VER/S (Browse shelf) | 2 | Available | 3520 | 113201 | |
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Books
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Central Library Library Annex (Ground Floor) | 658.8 VER/S (Browse shelf) | 3 | Available | 3520 | 113202 |
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| 658.8 VER/M Marketing / | 658.8 VER/M Marketing / | 658.8 VER/S Services marketing:text and cases / | 658.8 VER/S Services marketing:text and cases / | 658.8 VER/S Services marketing:text and cases / | 658.8 WOO/S Services marketing / | 658.8 ZEI/S Services marketing : integrating customer focus across the firm / |
State Grant 2016-2017
It includes bibliographical referrences and index.
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