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Integrated advertising,promotion and marketing commutions / Kenneth E. Clow and Donald E. Baack.

Material type: Text

TextPublisher: Chennai: Pearson Education Asia, 2014 [ reprinted 2017 ]Edition: 6th ed.Description: 455 p.: ill.; 26 x 21 cm.ISBN: 9789332518377.Subject(s): COMMINICATION IN MARKETING | ADVERTISINGDDC classification: 659.1

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Item type	Current location	Call number	Copy number	Status	Notes	Barcode
Books	Central Library Library Annex (Ground Floor)	659.1 CLO/I (Browse shelf)	1	Available	3520	113191
Books	Central Library Library Annex (Ground Floor)	659.1 CLO/I (Browse shelf)	2	Available	3520	113192
Books	Central Library Library Annex (Ground Floor)	659.1 CLO/I (Browse shelf)	3	Available	3520	113193

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State Grant 2016-2017

Includes bibliographical referrences and index.

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