Consumer behavior / by Wayne D. Hoyer, Deborah J. Maclnnis and Pinaki Dasgupta.
By: Hoyer, Wayne D.
Contributor(s): Maclnnis, Deborah J | Dasgupta, Pinaki.
Material type:
TextPublisher: New Delhi : Biztantra , 2009Edition: 4th ed.Description: 595p. : ills. ; 24cm.ISBN: 9788177227543.Subject(s): BEHAVIOR-MANAGEMENTDDC classification: 658.8342
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Central Library Old Stack Room | 658.8342 HOY/C (Browse shelf) | 1 | Available | 93130 | |
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Central Library Old Stack Room | 658.8342 HOY/C (Browse shelf) | 2 | Available | 93131 |
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| 658.8342 HAW/C Consumer behavior : building marketing strategy / | 658.8342 HAW/C Consumer behavior : building marketing strategy / | 658.8342 HOY/C Consumer behavior / | 658.8342 HOY/C Consumer behavior / | 658.8342 LOU/C Consumer behavior : concepts and applications / | 658.8342 MOW/C Consumer behavior / | 658.8342 SCH/C Consumer behavior / |
Includes index
93130 RS399.00
93131
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