Consumer behaviour : insights from Indian market / by Ramanuj Majumder.
By: Majumder, Ramanuj.
Material type:
TextPublisher: New Delhi : PHI Learning , 2010Edition: .Description: ix,350p. : ills. ; 25cm 1 CD.ISBN: 9788120339637.Subject(s): CONSUMER BEHAVIOR | TARGET MARKETINGDDC classification: 658.8342
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Central Library Library Annex (Ground Floor) | 658.8342 MAJ/C (Browse shelf) | 1 | Available | 92711 |
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| 658.8342 LOU/C Consumer behavior : concepts and applications / | 658.8342 LOU/C Consumer behavior : concepts and applications / | 658.8342 LOU/C Consumer behavior : concepts and applications / | 658.8342 MAJ/C Consumer behaviour : insights from Indian market / | 658.8342 MAJ/C Consumer behaviour : insights from Indian market / | 658.8342 MAJ/C Consumer behaviour : insights from Indian market / | 658.8342 MAJ/C Consumer behaviour : insights from Indian market / |
Includes glossary and index
92711 RS395.00
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