Advertising management : concepts and cases / by Manendra Mohan.
By: Mohan, Manendra.
Material type:
TextPublisher: New Delhi : Tata McGraw-Hill Publishing , 2008Edition: .Description: 418p. : figures ; 23cm.ISBN: 9780074517802.Subject(s): ADVERTISING MANAGEMENTDDC classification: 658.81
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Central Library Old Stack Room | 658.81 MOH/A (Browse shelf) | 1 | Available | 81342 | |
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Central Library Old Stack Room | 658.81 MOH/A (Browse shelf) | 2 | Available | 81341 | |
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Central Library Old Stack Room | 658.81 MOH/A (Browse shelf) | 3 | Available | 81340 | |
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Central Library Old Stack Room | 658.81 MOH/A (Browse shelf) | 4 | Available | 81339 |
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| 658.81 KUM/A Advertising management / | 658.81 MEN/S Sales forecasting management: a demand management approach / | 658.81 MEN/S Sales forecasting management: a demand management approach / | 658.81 MOH/A Advertising management : concepts and cases / | 658.81 MOH/A Advertising management : concepts and cases / | 658.81 MOH/A Advertising management : concepts and cases / | 658.81 MOH/A Advertising management : concepts and cases / |
Includes index
81342 RS325.00
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