Marketing of services : strategies for growth / edited by S.S. Vernekar,Sandeep Goel and B.R. Bhardwaj.
By: Vernekar, S S.
Contributor(s): Goel, Sandeep | Bhardwaj, B.R.
Material type:
TextPublisher: New Delhi : Deep and Deep Publications , 2005Edition: .Description: 172p. : figures ; 22cm.ISBN: 8176297178.Subject(s): MARKETINGDDC classification: 658.8
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Books
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Central Library Old Stack Room | 658.8 VER/M (Browse shelf) | 1 | Available | 76949 | |
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Books
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Central Library Old Stack Room | 658.8 VER/M (Browse shelf) | 2 | Available | 76950 |
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| 658.8 VEN/M Marketing management : a decision-making approach / | 658.8 VEN/M Marketing management : a decision-making approach / | 658.8 VEN/S Services marketing / | 658.8 VER/M Marketing of services : strategies for growth / | 658.8 VER/M Marketing of services : strategies for growth / | 658.8 VER/S Services marketing : text and cases / | 658.8 VER/S Services marketing : text and cases / |
Includes index
76949 RS340.00
76950
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