Principles of marketing / by David L. Kurtz and Louis E. Boone.
By: Kurtz, David L.
Contributor(s): Boone, Louis E.
Material type:
TextPublisher: New Delhi : Cengage Learning India , 2006Edition: 12th ed.Description: verius pag : figures ; 28cm 1 CD.ISBN: 8131502937.Subject(s): MARKETINGDDC classification: 658.8
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Central Library Old Stack Room | 658.8 KUR/P (Browse shelf) | 1 | Available | 78983 | |
Books
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Central Library Old Stack Room | 658.8 KUR/P (Browse shelf) | 2 | Available | 78984 |
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| 658.8 KUM/S Services marketing : (a case study of South Central Railway) / | 658.8 KUM/S Services marketing : (a case study of South Central Railway) / | 658.8 KUR/P Principles of marketing / | 658.8 KUR/P Principles of marketing / | 658.8 LAL/M Marketing management : text and cases / | 658.8 LAL/M Marketing management : text and cases / | 658.8 LEE/G Global marketing management : changes, challenges and new strategies / |
Includes index
78983 RS450.00
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