Consumer behavior / by Roger D. Blackwell, Paul W. Miniard and James F. Engel.
By: Blackwell, Roger D.
Contributor(s): Miniard, Paul W | Engel, James F.
Material type:
TextPublisher: New Delhi : Cengage Learning India , 2006Edition: .Description: 784p. : figures ; 25cm 1 CD.ISBN: 9788131505243.Subject(s): CONSUMER BEHAVIORDDC classification: 658.8342
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| 658.8342 BLA/C Consumer behavior / | 658.8342 BLA/C Consumer behavior / | 658.8342 BLA/C Consumer behavior / | 658.8342 BLA/C Consumer behavior / | 658.8342 DAT/C Consumer behaviour and advertising management / | 658.8342 DAT/C Consumer behaviour and advertising management / | 658.8342 ENG/C Consumer behavior / |
Includes index
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