Product differintiation and non-price competition / by Norman J. Ireland.
By: Ireland, Norman J.
Material type:
TextPublisher: Oxford : Basil Blackwell , 1987Description: 192p. : figs. ; 23cm.ISBN: 0631138463.Subject(s): PRODUCT MANAGEMENTDDC classification: 658.816
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Books
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Central Library Old Stack Room | 658.816 IRE/P (Browse shelf) | 1 | Available | 6491 | |
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Books
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Central Library Old Stack Room | 658.816 IRE/P (Browse shelf) | 2 | Available | 10813 |
Includes references and index
6491 UKP 27.50
10813
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