Marketing channels / by Anne T. Coughlan,Erin Anderson, Louis W. Stern, Adel I. El-Ansary.
By: Coughlan, Anne T.
Contributor(s): Anderson, Erin | Stern, Louis W | El - Ansary, Adel I.
Material type:
TextPublisher: New Delhi : Prentice Hall of India , 2006Edition: 6th ed.Description: xviii, 590p. : illus.,figs.,table ; 2cm.ISBN: 8120320697.Subject(s): MARKETING CHANNELSDDC classification: 658.84
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| 658.84 AWA/E Electronic Commerce: | 658.84 AWA/E Electronic Commerce: | 658.84 AWA/E Electronic Commerce: | 658.84 COU/M Marketing channels / | 658.84 HAI/E E-business essentials / | 658.84 JOS/E E-commerce : an Indian perspective / | 658.84 JOS/E E-commerce : an Indian perspective / |
Includes Subject index
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