Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar


Srinivasan, R..

Service marketing : the Indian context / R. Srinivasan. - 4th ed / . - New Delhi : PHI Learning , 2014. - xvi,283p. : figure,TABLE ; 21cm 1 CD .

includes index

9788120350342 RS295.00

MARKETING MANAGEMENT SERVICES MARKETING

658.80954 / SRI/S

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