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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar

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Kapoor, Ramneek.

Services marketing : concepts and practices / Ramneek Kapoor,Justin Paul,Biplab Halder. - / . - New Delhi : Tata McGraw Hill Education , 2011. - xxi,432p. : ills ; 22cm .

includes index

ISBN: 9780070700697 RS410.00

Subjects--Index Terms: SERVICES MARKETING

Dewey Class. No.: 658.8 / KAP/S

VIDYASAGAR UNIVERSITY
Rangamati, Midnapore,

West Bengal 721102,Phone- 03222 - 276556 (Extn - 444)

Email: librarian@vidyasagar.ac.in
Website: http://vidyasagar.ac.in/

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