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Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar

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Lilien, Gary L.

Marketing models / Gary L.Lilien. - / . - New Delhi : PHI Learning , 2011. - xv,803p. : diags.figs. ; 23cm. 1 CD .

Includes bibliography,index

ISBN: 9788120314757 RS450.00

Subjects--Index Terms: MARKETING

Dewey Class. No.: 658.8 / LIL/M

VIDYASAGAR UNIVERSITY
Rangamati, Midnapore,

West Bengal 721102,Phone- 03222 - 276556 (Extn - 444)

Email: librarian@vidyasagar.ac.in
Website: http://vidyasagar.ac.in/

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