Central Library , Vidyasagar University catalog › ISBD view

Online Public Access Catalogue (OPAC)
Central Library - Vidyasagar University

“Education does not only mean learning, reading, writing, and arithmetic,

it should provide a comprehensive knowledge”

-Ishwarchandra Vidyasagar

Search

Normal view MARC view ISBD view

Belch, George E.

Advertising and promotion : an integrated marketing communications perspective / by George E. Belch, Micheal A. Belch and Keyoor Purani. - 7th ed / . - New Delhi : Tata McGraw Hill Education , 2007. - xviii, 1075p. : ills., figs ; 26cm .

Includes index

ISBN: 9780070144965 RS550.00

Subjects--Index Terms: ADVERTISING AND PROMOTION

Dewey Class. No.: 659.1 / BEL/A

VIDYASAGAR UNIVERSITY
Rangamati, Midnapore,

West Bengal 721102,Phone- 03222 - 276556 (Extn - 444)

Email: librarian@vidyasagar.ac.in
Website: http://vidyasagar.ac.in/

Get In Touch

CUSTOMIZED BY- AVIOR TECHNOLOGIES PVT. LTD.

Powered by Koha